We’re reading…. (weekly)

• Digital Aspects of Museum Marketing

  “Digital Aspects of Museum Marketing is an introductory course on the role of digital marketing in museums and galleries. The course investigates marketing strategies in the context of the informational society; the way social media and visitor data have become central to communicating the museums’ brand to different audiences.”

  tags: museum marketing qatar

• Facebook is being taken somewhere it never wanted to go – Columbia Journalism Review

  “Like the BBC, which also started out with an engineering mission, Facebook cannot see publishing decisions—whoever takes them—made on its platform as separate from its corporate health and reputation. They are the same thing.”

  tags: facebook journalism

• Investing in the Future of Work – Slack Platform Blog – Medium

  “This is why we have the Slack Fund: to help teams join us in building the future of work. New additions to the Slack Fund range from companies expanding the ways that HR and Sales work in Slack, to developer tools that bring natural language processing to bots. We are proud to introduce you to the companies we’ve funded since December. If your team is interested in funding from Slack, you can learn more about it on the new Slack Fund website.”

  tags: future platform slack

• Crowdfunding: Understanding, influencing and managing group behaviour — FuturePRoof

  tags: crowdfunding

Posted from Diigo. The rest of my favorite links are here.